How are Metrics Collected from Startups
Collecting Data
The data collection process is essential for tracking the progress of startups within AcceleratorApp. By automatically collecting core and custom metrics starting from day 0 of a startup's history, AcceleratorApp ensures that all necessary data is gathered for effective decision-making and program management. This article explains how data is collected, how startups are notified, and how they can update their data within the platform.
Feature Location
To access data collection features, navigate to the Startups > Startup Portfolio and select a startup to view its data. Startups will be prompted to update their metrics via notifications, tasks, and email reminders.
Step-by-Step Actions
How Data is Collected:
- Automatic Collection: Core metrics are automatically assigned to all startups when they join AcceleratorApp. These metrics begin to be collected from day 0 based on the answers to four categorization questions about their business model and stage. To learn more about core metrics click here.
- Custom Collection: Custom metrics are collected based on the settings defined during their creation. To learn more about how to create and configure custom metrics, click here.
How Startups and Co-founders Are Notified:
- Notifications: At the beginning of each period, co-founders receive an email, notification, and task alerting them to update their data.
- Modal Screen Reminders: When a co-founder logs into the application with pending data updates, a modal screen appears requesting the necessary updates. This screen will keep appearing at the start of every session until the data is updated. If the session ends and the startup reopens AcceleratorApp, the same modal will prompt them until the data is updated.
Updating Data from the Startup Timeline:
- Navigate to the Startup File and select the Data Reporting tab.
- Click the Update Data link to access the data update form and fill in the necessary information.
- The same link is provided in the reminder email startups receive at the beginning of each month.
Updating Data from Tasks:
- A task related to the data update will appear until the data is updated.
- Click the Task, Notification, or Update Data link (available both in the startup timeline and the reminder email) to be redirected to the data update form.
- Once the data is updated, the task will be automatically marked as complete.

Tip: If there is any doubt about the data being requested, users can click the info icon next to each metric for detailed descriptions of the data being collected.
Related Articles
- Core Metrics
- Creating Custom Metrics
- Display Data and Metrics