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NSRCEL at IIMB Scales Massive Startup Ecosystem with AcceleratorApp

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About NSRCEL

NSRCEL at the Indian Institute of Management Bangalore has been a powerhouse in India's startup ecosystem since its inception in 2000. Located in one of the country's most scenic educational institutions, they've built something remarkable over two decades.

The numbers tell the story. 585+ ventures incubated. 115,600+ entrepreneurs engaged. 6,900+ jobs created. $1.5 billion in combined portfolio value. They bring together entrepreneurs, academics, and industry experts, with support from government agencies, corporations, and institutional partners, to create a real impact.

NSRCEL provides a platform for both successful and budding entrepreneurs, including those running profit and non-profit ventures. But with great success comes great complexity.

The Challenge of Success at Scale

NSRCEL became a victim of its own success. They launched multiple new programs every year and attracted more applicants for each cohort. What started as manageable growth became an operational nightmare.

The team at NSRCEL found it incredibly challenging to keep track of their operations in a coordinated manner. Tracking startups across different stages and programs became almost impossible. You had entrepreneurs in various programs, mentors working with different cohorts, and data scattered everywhere.

They needed a solution that could scale with their growth while still providing a great user experience for their entire community. The old ways of managing things were no longer effective.

Why NSRCEL Chose AcceleratorApp

NSRCEL didn't rush into their decision. They did their homework first.

Comprehensive Feature Set 

AcceleratorApp offered the breadth of features specifically designed for program managers, scouts, analysts, and other members of an accelerator community. It wasn't just another CRM trying to fit their needs.

Proven Maturity 

The NSRCEL team felt that AcceleratorApp had achieved the maturity required for a product to function well and efficiently at their scale. They needed something battle-tested, not experimental.

Due Diligence Process 

Before committing, the team talked to current AcceleratorApp clients and ran a short trial. They wanted to hear from people actually using the platform day-to-day, not just sales presentations.

Managing Massive Scale Operations

The scope of what NSRCEL manages through AcceleratorApp is impressive:

Application Management 

They've managed over 50 calls, allowing over 10,000 candidates to submit applications through the AcceleratorApp. That's a lot of dreams and aspirations flowing through one system.

Evaluation Network 

Over 80 people from their network work on evaluating and scoring candidates through various selection processes. Coordinating that many evaluators across different programs would be chaos without the right tools.

Startup Support 

NSRCEL uses AcceleratorApp's features to support over 900 startups with mentoring, coaching, events, and resources. That's a huge number. Nearly a thousand startups getting ongoing support through one platform.

Real Results from Better Operations

The impact of implementing AcceleratorApp goes beyond just organizing data:

Increased Productivity 

The team gained significant productivity improvements. When you're not spending hours hunting for information or coordinating between different tools, you can focus on what actually matters, your startups.

Greater Operational Control 

NSRCEL now has a much greater sense of control over their operations with fewer errors creeping in. When you're managing 900+ startups, small errors can compound quickly.

Better User Experience 

This operational efficiency translates directly into a better experience for their startups and candidates. Applications get processed faster, mentoring gets tracked better, and nothing falls through the cracks.

Better Team Experience 

The NSRCEL team members can now enjoy their work more because they're not constantly fighting with systems and processes. They can focus on the human side of building great companies.

Supporting India's Startup Future

NSRCEL's story with AcceleratorApp shows what happens when ambition meets the right operational foundation. They're not just managing a program. They're nurturing an entire ecosystem that spans hundreds of ventures and thousands of entrepreneurs.

With $1.5 billion in combined portfolio value and 6,900+ jobs created, NSRCEL proves that great operations can amplify great impact. AcceleratorApp gives them the infrastructure to keep growing while maintaining the quality that made them successful in the first place.

From their scenic campus in Bangalore, NSRCEL continues to shape India's entrepreneurial landscape, now with the confidence that their operations can scale as big as their vision.


This case study demonstrates how AcceleratorApp helped NSRCEL manage their impressive scale while maintaining the quality experience their community expects.

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