Leads - Scouting and pipeline management
The Leads feature allows you to scout and manage a pipeline of prospects.
Un-Owned Accounts
Leads are unowned accounts managed by an admin. This allows you to use an application funnel to evaluate prospective companies without their knowledge and then transfer ownership of the account to them at a time of your choosing.
Creating a new Lead
From the application overview, click the Create New Lead button next to the upper right of the table.
A modal will pop up, where you must select the funnel you want to use and name the application.